Betabit | LinkedIn and Google Ads campaigns

Betabit is an organization that develops custom software and business-critical systems on the Microsoft Azure platform. They are growing fast and therefore permanently looking for new Developers, throughout The Netherlands. To start this campaign, we had several interviews with Betabit developers and their HR department. To get to know them and find out more about why they choose to work at Betabit. What their online behaviour is and which channels they use. With that information, we created several campaigns. From concept to design. We created LinkedIn campaigns and Discovery and Search campaigns on Google to attract .NET Developers and trainees for the Azure Talent Traineeship. We advised how to design and built the website to optimize conversion.

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